How Danish Brand Carcel Is Empowering Incarcerated Women

Carcel is also transparent about the limitations of its impact. “Working with incarcerated women does not address the root causes of why they are in prison in the first place,” Carcel explains on its website, “but it creates opportunities for them and their families while they are incarcerated and when released.”

Sustainability, including avoiding overproduction, is also a critical part of Carcel. The brand uses 100% natural materials—never synthetic—and only sources locally from its production sites. “The biggest issue in fashion is overproduction and waste,” D’Souza told me. “That’s why we don’t have seasons and collections but instead do limited batches of high-quality essentials that last. And we never put our products on sale because we believe that if you make something well, from good materials, the product should not lose value. This enables us to sell what we produce and produce what we sell.” 

Now that you’ve gotten a behind-the-scenes look at Carcel, scroll down to shop the pieces that will last you a lifetime. 

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