Welcome to Watches of the Week, where we’ll track the rarest, wildest, and most covetable watches spotted on celebrities.
Staring at the watches celebrities wear every week can make timepieces feel agonizingly out of reach. But you don’t have to be a member of the Forbes list to enjoy collecting watches. Look no further than Kid Cudi, who sat courtside at the Lakers game this week wearing a lovable and eminently accessible G-Shock. Cudi’s particular watch was part of a larger collaboration between the rapper and A Bathing Ape released earlier this year, but he isn’t the only celeb who knows that you can have a great time with a watch that doesn’t run four (or more!) figures. In the past 12 months, John Mayer’s put out his own version of the model with Hodinkee, NASA created an all-white iteration of the piece, and Bamford, which typically works